Ethical Writing And Marketing Strategies Build A Successful Business By Attracting Perfect Clients
Discover The Simple Money-Making Writing Secrets To Building A Successful Business Without Sounding Like A Sleazy Salesman
... Even If You Suck At Writing
Dear friend,

Does your business suffer from writing the same ‘boring’ stuff that sounds like everyone else?

Do you have a high-quality service that can change peoples lives but you can’t seem to sell it?

Are you sick of searching for the next ’shiny object’ that’s going to take your business to the next level?

Then this will be one of the most important messages you’ll ever read!  

... Especially if you don’t want to spend $10,000+ for a sales funnel to start making sales or you're not an experienced copywriter but know you need more powerful and persuasive sales copy to grow your business… 

The days of waiting on web designers, ‘expert copywriters,' and marketing guru's to write you some half-assed copy are over. 

Instead, I want to give you a step-by-step guide to quickly write kick-ass copy that converts readers into buyers. 

That means more clients, more lives changed, and a successful business for you. 

Before we go any further, you need to realize there is a cost by NOT dealing with 'yawny-marketing-snydrome.' 

That picture below is me showing a group of fitness entrpeneuers how to stop 'yawny-marketing-syndrome' dead in it's tracks
The Truth Is... Yawny-Marketing-Syndrome 
Will Destroy Your Business 
If you ignore the fact that the content and marketing you're putting out for clients to read is boring you have a serious problem. 

And if you ignore the problem it doesn't just go away... it gets worse. 

Instead, you need to learn the secrets of direct response marketing and copywriting. But the trick is, you can't just go learning from anywhere. 

Otherwise you run the risk of turning into a snake-oil-salesman. 

You see... most marketing uses old sleazy, scummy tactics that are way too ‘over-the-top’ for people like you and I… it just doesn’t feel right. The style may have worked back in the day, but it’s overused and rapidly losing effectiveness. 

Not only that, but it’s not the reputation you want for you and your business. 

You risk your entire business. Your website, emails, sales pages, product, advertising, and so much more. 

The words on these pages, sites, and pieces of writing determine which direction your business is going… Not the fancy pictures and not the latest social media platform. 

What most people do when facing a lack of sales from a copywriting and marketing problem is spending hours creating new products, deep diving into Facebook Ads, changing their prices, buy book after book that never gets opened.

Here’s why that NEVER WORKS for most people: 
  • They don’t understand their customers, what they want, and how to communicate with them
  • They consider themselves average writers (this isn’t a bad thing) 
  • They don’t understand what good copywriting and how to use it to make their writing more persuasive and infotainment.
  • They confused brand marketing with direct response marketing, and they never see the money back from their efforts. 
  • They don’t know how to articulate their ideas and make it relatable to what their customers want 
  • They don’t know how to write in a way that motivates people to buy 
  • They can’t afford to pay $20,000- $50,000+ for a pro to put together a complete sales funnel and package. 
Do You Know What Will Happen If You Follow Down The Same Path?
Most people answer these questions by saying "Nothing. I might get better, but the worse case scenario is I stay the same" … Which is crap 

Here’s the real cost of not solving your writing problems… 


In reality, you’re facing months or even years of anger, frustration and worst of all, a failed business.

Let’s say you’re making $6,000 per month and your goal is to have your business making $12,000. 

That means there’s a $6,000 gap between where you are right now and where you want to be.

That means every month that you’re not fixing that problem and getting closer to your goal, you’re LOSING $6,000! 

The good new is, it’s not that tough to learn. 

Even if you're not a good writer… Don't know where to start… Hate reading books… And got terrible grades in English. 

What you really need is someone to show you the shortcuts and secrets to writing like a pro.

This is exactly what I am here to do...
This New Opportunity That's Right Under Your Nose Can Solve Your Copywriting Headaches
By now you know copywriting is one skill that allows you in to increase sales in any business and decreasing advertising costs at the same time.

That means more money in your pocket or more money to put back into your business to scale even faster. 
Some call it a license to print money. 
Others call it the most important skill for every business owner and entrepreneur to have. 

Hey, I’m Joey and I’ve got an answer to your marketing headaches.

I learned how to write powerful and persuasive copy because my writing sucked, but I needed to make more money in my online fitness business. 
I wanted to work from home… More cash for vacation… To write in a way that made people buy… To live comfortably in one of the most expensive companies in the world… To create content that people loved To read and it changed their lives
Lucky for me I started to get good enough where business owners noticed and I began writing for them. 
I’ve worked for businesses in dating, pharmacy, cannabis, habit building, digital marketing, online business development, self-development, offline fitness for brick mortar gyms, and of course online fitness.
I had so many people asking me to write their copy, but most people can’t afford my higher fees. 
Then I had the brilliant idea to create an easy to follow system showing you how to easily write kickass copy that converts all by yourself so you never have to wait on another person again. 

… more on that in a second. 
Take A Second And Imagine What Better Marketing and Copywriting Can Do For You And Your Business
First, I’ll tell you what it did for me.
  • I quit my job as a personal trainer… 
  • Moved to another state… 
  • Made $12,500 in a week launching a men's training challenge… 
  • Work from my home office with a baller-ass desk… 
  • And work with dream clients. 
You see, copywriting helped me build a business that I’ve wanted for years, but I'm not some random outlier either. 

Here's the best part. The basics of copywriting isn’t a ridiculously hard skill to learn even if you’re a terrible writer. 

I’m living proof - I almost failed out of English multiple times and my papers in graduate school would get returned with red mark ups all over it. 

But I have some good news and bad news for you. 

Here’s the bad news first:

I only work with a small handful of high-level clients who are dead serious about growing their business, understand how important good copy can be, and are willing to invest a good chunk of change.

But here’s the GOOD news:

If you’ve got fingers, ears, and a brain, then you have what it takes to learn how to write words that sell... I'm going to teach you how to do exactly that. 

Finally, it’s your turn to learn the simple shortcuts to writing kick-ass words that sell just like some of these fine friends of mine...
Kickass Copywriting
The Non-Writers Shortcuts
To Write Words That Sell 
Like A Million Dollar Copywriter
(Without Actually Being One)
Kickass Copywriting is a 6-week online writing course (for non-writers) where I'll show you everything you need to know about copywriting and marketing...

It's perfect for people who are not natural born writers (like myself) but want to learn an easier way to write words that sell without spending 10's of thousands to hire a copywriter.

Kickass Copy is packed with the best copy secret so you can sell your ideas, products, and services better than ever.  

Plus other cool stuff like proven copywriting formulas, done for you templates, and more. 

You'll learn everything you need to know about writing words that sell, and can do it from anywhere in the world.

All you need is your computer/phone and an internet connection to watch the easy lessons. 
 You never have to put your fate in the hands of another self-proclaimed copywriting expert, marketing guru, or piss poor business coach ever again. 

When you join Kickass Copywriting today, you'll get the keys writing compelling, persuasive, and rapport building copy. 
Here’s what you’re going to learn:
  • The Art and Science Behind How Businesses Use Words To Make Boatloads Of Cash… And How You Can Too
  • Copywriting Basics And Everything You Need To Read Your Customers Mind
  • Sales Funnel Basics, Creating Ethical Brides, And Getting Clear on Features vs. Benefits So You Can Sell Like Hot Cakes 
  • How To Find Your Big Idea And Stand Out From The Crowd
  • Storytelling Shortcuts And Powerful Hooks To Lead And Sell 
  • How To Write Attention Grabbing Headlines, Irresistible Offers, & Deal Closing Bullets
  • The Truth About Funnels & Squeeze Pages And How Not To Screw Them Up 
  • How To Write Effective Facebook Ads And Persuade On Social Media 
  • Build Trust, Relationships, And Sell With Email Marketing Magic 
  • Shortcuts To The Perfect Sales Page For Products & Coaching 
When you finish Kickass Copywriting you'll have all the tools you need to write persuasive and infotaining stories, social media posts, Facebook ads, squeeze pages, emails, and sales pages for coaching or products, and so much more. 
Grab Your Seat In Kickass Copywriting Today
30 Day No Questions Asked Guarantee!
Plus... These Kick-Ass Bonuses
Bonus #1 (value $800) FOUR live copy and marketing group coaching calls
You'll be invited to four live copy and marketing mentorship group calls where you can ask me any questions you want. These questions can be related to the course or completely outside of it but you'll get real-time feedback and answers. 
Bonus #2 (value $197) Exclusive Q&A copy and marketing breakthrough session
You'll get access to a recorded training I did with founding members of Kickass Copywriting, answering their biggest questions. 
Bonus #3 (value $147/month) Access to private member's only community 
You'll get full access my paid copywriting and marketing Facebook group during the course. 
Bonus #5 (value $200 off) First dibs on members only deals
Not only are you getting access to a course that's going pay itself over repeatedly but you're getting it for a steal and you'll get first dibs and huge discounts on future products, services, and events.  

Until now, I only offered my copywriting as a "done-for-you" service which would cost you a minimum of $4,000+ just to get started… 

Now you can get access to everything I mentioned above for a fraction of that and you can quickly and easily make this back if you follow this program. 
Those are some great bonuses... But that's not even the best part
You're 100% Safe To Try It For The First 30 Days, Risk Free!
I'm so confident that you're going to love Kickass Copywriting that I'm letting you try it 100% Risk-Free with my 30-day money back guarantee. 

If you don’t learn anything new and aren’t satisfied with the course just ask for your money back before 30-days and it’s yours. 
To be honest, you won’t need it, but knowing you have that option will make you sleep better tonight. 
That's right... I'm putting my ass on the line because that's how confident in this. 
On that note, if you can’t make your money back with the shortcuts and secrets in the course you should seriously consider getting into a new line of work. 
So it’s a win-win. 
You either follow the course, do the work, get results and easily make your money back

… Or don't follow the course, don't do any of the work, and realize being a business owner and entrepreneur isn't for you. 
… if that's the case, you can send me some ice cream to thank me for saving you a lifetime of headaches and regret. 
How Do You Know If This Is For You?
Kickass Copywriting is NOT for you if: 
  • You’re an expert copywriter or what some would consider ‘a-list.’ 
  •  You don’t have a business (selling products, skills, services, or information) or work for a company which you can directly use these copywriting skills in your job 
  •  You’re looking for a get rich quick scheme.
  •  You’re looking for an in-depth training on lead generation and running paid marketing systems like advanced Facebook marketing strategies
  •  You're just looking for templates and nothing else. Sure there will be templates to model, but I'm going to teach you the shortcuts to understand how and what to do so you don't have to rely on them
Kickass Copywriting IS for you if: 
  • You have a quality product, service, information, or desire to build one of these that will help people and you can proudly stand behind. 
  • You want to write quality copy and avoid the hype-filled sales letters and scummy feeling most modern marketing gives. 
  • You’re committed to ‘doing the work’ to see results instead of sitting back and just wishing something would happen or change
Hurry, Grab Your Spot In Kickass Copywriting
It's Decision Time... 
Now You Have A Choice To Make
Option #1: You can keep doing what you’ve been doing and make little to no progress (or worse… do nothing at all and go backward.) 
We both already know where that will lead and that’s not where you want to go. 
You can take a new action and get a new result. Get your sales letter, email sequence, squeeze page, blog post, pushing all the right buttons so it can make you the money you deserve. 

Which do you want more and which option do you, your business, and your family deserve? 
Here's What To Do Next
First, click the button below then, choose with payment method you are most comfortable with at the moment. 
More Kickass Stuff You'll Get 
  • How to write headlines that grab readers by the throat and are damn near impossible to ignore
  • Simple hacks to never suffer through writer's block ever again and churn out content like a machine.
  • The secrets top pros use to turn their below average first draft into multi-million dollar masterpieces 
  • One simple tweak to make overly hyper sounding claims, easy to believe... because they actually work.
  • Important copywriting and marketing secrets that spit in the face of everything you learned in school but will help you build an ethical and real business
  • Why most marketing flops (HINT: You know what they say about assuming, right? You make an ass out of U and ME.)
  • Top advice from copywriting genius to write smooth, compelling, and attention grabbing copy that converts readers into buyers 
  • How to craft an irresistible offer that your readers can’t resist
  • Rarely used tricks to understand your reader better than they know themselves
  • Lazy copywriting shortcuts so your marketing virtually writes itself
  • Exactly what you need to know about a sales funnel that brings leads into your business 
  • One powerful expert positioning tactic of how to brag without sounding like a douche
  • Done-for-you headline templates you can use today (they’re virtually dummy proof.) 
  • Sales pages tactics that reverse all risk and answer your customer's questions before they get a chance to ask
  • Storytelling and emails ideas so you never run out of fun, engaged, and entertaining things to send your clients and fans
  • … and so much more.
PS. Kick-Ass Copywriting is an online course packed with the best copy secrets, so you can ethically sell your ideas, products, and services better than ever.
All you need is your computer/phone, an internet connection, and some effort, so you never have to put the fate of your business in the hands of another self-proclaimed copywriting expert, marketing guru, or scam-artist business coach ever again. 

Choose the package that fits you and your business right now — do it yourself, do it with a coach, have it all done for you. 
Try Kick-Ass Copywriting RISK-FREE with our 30-day money back guarantee.
Common Questions 
About Kick-Ass Copywriting
"What if I'm not a writer?" 

You don’t have to be a good writer for this to work. 

But you do have to be willing to learn, go through and lessons, and do the work to get better. 
"What if I sell a physical product or service, not an online one?" 
Perfect, the same principles apply. You're still going to get a ton out of this because copy is EVERYWHERE: 
surveys, books, webinars, Amazon check out pages, sales pages for products, flyers, podcasts, Facebook posts, captions on Instagram pictures, blog posts, work emails, text messages, Facebook ads, speeches, sales meetings, and so much more 
... Learning good copy can change everything for you. 
"What if I'm not in the fitness industry?"
Not a problem. I have tons of clients who haven't worked in the fitness industry. 

In fact, I've successfully used these principles in different industries as well such as: dating, pharmacy, cannabis, habit building, digital marketing, online business development, self-development, offline fitness for brick mortar gyms, and of course online fitness.
"What if I try the course and it's not for me?" 
No sweat, that's why I'm giving you a 30-day risk-free guarantee. 

If you're not happy with the course just ask for your money back and I'll send you your entire investment. 
"What if I want more help or I just want you to do it for me?"

Yes, you have two options:

Option #1: ‘Do it together.'
Me and you baby. You'll have me looking over your shoulder helping you with all your copy needs and questions. 
With the do it together you will still get access to the course, but we will also hop on 1:1 consulting calls to do critiques, additional resources and may veer off course by creating a more personal approach. 
This option is definitely for people who want to speed up the process and write some killer copy. 
This option is limited and is BY APPLICATION ONLY. 

If this is what you're interested in, follow the steps above to apply (click the button, enter your information, and I will reach out to you if you're a good fit and we will hop on a call to chat.) 

Option #2: Completely ‘Done for you.' 
This option isn't cheap but it perfect for business owners who are extremely busy or simply don't have the time, energy, or effort to put into this right now and would prefer if did it all. 

Projects start around $4,000+ depending what you need which we will discuss on the call. 

If you're busy and want me to take care of everything — start to finish — choose the ‘done for you option' when applying. 
Join Kick-Ass Copywriting And Start Making Money With Your Writing Today
30 Day No Questions Asked Guarantee!
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